Burke helping turn over new Leaf

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09/06/2010 - Toronto, Canada (Sportsbook Betting Lines) - In the past 12 months, the Toronto Maple Leafs have advocated change more than a campaigning politician.

Like a political party during election season, the Leafs are under constant scrutiny. And when the public loses faith in the abilities of the product, it's only a matter of time before an axe falls on someone's head.

First came personnel changes - out with the old and in with the new. Matt Stajan, Niklas Hagman, Ian White, Jamal Mayers, Vesa Toskala, Jason Blake, Alexei Ponikarovsky, Viktor Stalberg and Lee Stempniak were all victims of the winds of change.

Replacing these former representatives of the Blue and White are Dion Phaneuf, J.S. Giguere, Kris Versteeg, Colby Armstrong, Mike Brown, Clarke MacArthur and Brett Lebda to go along with rookie hopeful Nazem Kadri.

Aside from Brian Burke's affinity for North American players, the polarizing General Manager made these moves to change the identity of a brand that was no longer feared, nor respected.

Much like the team he helped create in Anaheim, Burke's mold for success relies heavily on the pit-bull mentality of his players - a cranky, aggressive, never-say-die swagger.

Based on the moves he's made to date, there's no doubt the Leafs will be a much more formidable opponent in 2010-11.

But aside from a revamped roster, Burke's purge on all that was wrong with the club over the past five seasons underwent a cosmetic makeover as well.

Back in June, the club named Dion Phaneuf the 18th captain in team history and the first since Mats Sundin relinquished that honor after the 2007-08 campaign.

On the same day, the refurbished Leafs also unveiled new uniforms. This shrewd move not only symbolized the spawn of a new era, it buried all that remained from a punchless period where a paper-bag became a familiar accessory among fans.

To go along with a new roster, new captain and new uniforms, the Leafs also made a subtle change last week when they introduced a new paint job at center ice of the Air Canada Centre - a row of Canadian flags stretching the span of the red line.

Upon revealing the altered design, MLSE chief executive officer Tom Anselmi said, "It seemed like just another fun little way to express the patriotism of our team, our organization and our fans."

While it may be a minor nuance, it fits in perfectly with the direction Burke is steering this fledgling franchise.

The Maple Leafs have long been considered Canada's team, with all due respect to the Montreal Canadiens, and now Burke is pushing to put theory into practice.

But amidst all the patriotic posturing and restructured team values, success is only weighed in wins and losses.

If Leaf Nation is forced to endure another miserable season, the hope that was used to sell the change that has been made over the past year, could just as easily turn to pessimism and dismay.

Selling a vision is all well and good, but leaving a successful legacy is what matters most. For Burke and the Maple Leafs, this upcoming season represents the beginning of that legacy.

Although Burke is only entering his second full year on the job, if the change that has inspired excitement amongst fans fails, it will not only be devastating to the diehards, it will jeopardize a vision that has closely associated itself with Canadian culture.

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Michael Vick is back, Brett Favre isn't and the NFC East remains the best division in the NFC, maybe in all of football.

As players start to gather for the start of another season, some things change and some stay the same in the world of the NFL.

Bet 2010 Super Bowl Odds

The NFC East has been the dominant division in the National Conference for a while, despite limited playoff success, save for the New York Giants surprise Super Bowl win two seasons ago.

Hell, there's a generation of kids in Texas who have never seen the Cowboys win a playoff game (last win was in 1996).

But collectively, the Giants, Eagles, Cowboys and Redskins (well, maybe not so much the Redskins) are as good as a division gets in an NFC conference that has struggled to stay competitive with the AFC side.

Sports bettors have both acknowledged the NFC East's dominance, as one glance at the NFL future odds menu will show.

Looking over the NFL betting odds at online sports book MySportsbook.com we see the top three teams listed to win the NFC Championship are all from the NFC East:

Dallas Cowboys - 7 - 1

Philadelphia Eagles - 13 - 2

New York Giants - 9 - 2

Slotting in behind these three are two teams from the NFC North: the Minnesota Vikings (15-2) and the Chicago Bears (10-1).

Again, despite the lack of recent playoff success, the Dallas Cowboys are popular with the sports betting community, as they hold 14% of all the money wagered on who will win the NFC Championship.

So far, the New York Giants are the bettors' favorite to represent their conference in the Super Bowl, as they have 24% of the overall NFC Championship betting volume.

And what about the Philadelphia Eagles? For the most part, the Eagles had a very productive offseason, the kind that could bring them back to the top.

They had a good draft adding the likes of WR Jeremy Maclin and RB LeSean McCoy.

Unfortunately, the team received a blow when long-time defensive coordinator Jim Johnson passed away on Tuesday.

But this team will make a real run at the division title this year. Going into the regular season, Philly is listed at +240 to win the division.

Last season the Eagles were 9-6-1 SU and 10-6 ATS.

Teams from the NFC East will play teams from the AFC West in the regular season and the Eagles haven't really been a good bet in the last 20 games against the likes of San Diego, Oakland, K.C. and Denver, only going 8-12 ATS.

Two seasons removed from that Super Bowl title, the New York Giants see themselves listed as the odds-on favorite in NFC East championship futures at +162.

Plaxico Burress is gone and with him all the bad publicity surrounding the gun in the sweatpants incident, but can they replace him in the offense?

Last season the Giants were a very reliable bet going 12-4 ATS.

In the Giants' last 20 games against fellow teams from the NFC East; they are 13-7 ATS.

Dallas is listed at +240 to win the division.

Dallas went 9-7 SU and 7-9 ATS last season and with the amount of talent the Cowboys have, a similar performance won't do.

The Cowboys have been atrocious against divisional rivals, going 6-14 ATS in their last 20.

The Washington Redskins are longshots to win the division at +550.

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